Andrea Richter’s Portfolio

 

Andrea Richter…

is a passionate social media marketer who tells brand stories using creative and innovative strategies, along with relevant, cohesive content. She is able to build strong relationships between the brand and audience in any industry.

Industries include:

  • Home Improvement and services

  • Social Media Influencers

  • Commercial Real Estate

  • Home Lending

  • E-Commerce - DTC

    ​Current seeking new opportunities in Charlotte, NC.

 


My Work.png

Freelance Social Media Work

Social Media Influencer

I worked with Danielle to launch her Instagram account, The Charlitty. An account to share her love for all things Charlotte Food & Drink! Within the first 2 months, we were able to reach 1000 highly engaged followers and get her an average engagement rate of 26%.

I used Andrea’s social media services when I first started my blog in Jan 2020. She was able to help me successfully get the blog off the ground by showing me different tricks like power of giveaways and using hashtags correctly to help me grow an organic following. Grateful for all her expertise!!
— Danielle of The Charlitty

E-Commerce

Pretty Honest Candles

Built Instagram following to nearly 43K and Tiktok to 38K followers. Used Facebook and Instagram ads to increase sales by over 200%, as well as improve conversion rate, average order value, and build e-mail list. Other tactics include email marketing, product photography, and copy writing.

Professional Social Experience

Blue Corona - Digital Marketing Agency

Worked closely with small businesses to generate engaging content and drive traffic. Managed organic and paid social for 130+ clients. Increased engagement and put clients in industry authority position.

American Asset Corporation


Social and digital manager for corporate accounts as well as commercial office building and shopping centers. Including event promotion, paid ads, and strategy, increasing all social metrics by over 400%.

MiMutual Mortgage

Created the Instagram and content strategy for MiMutual Mortgage and worked closely with the graphic design team to ensure brand consistency.

 Rickys NYC


Started their Instagram page and content strategy including user generated content.  
*cut me some slack on the filters. It was 2013 😅